If you think that a brand new iPhone or iPad is
a pricey investment, think again. For when you compare how much Apple
products cost in some other countries, iPhones and iPads as priced in
the U.S. seem relatively affordable.
Brazil currently holds the top spot
with the average price of an Apple product standing at about $1,348.
That is roughly 28% more than the average price for Apple products sold
at an Apple Store. Next comes Czech Republic where consumers have to pay
$1,246 on average for an Apple gadget, and Thailand where the average
price hovers at rougly $1,138. In comparison, Apple products are
cheapest in Hong Kong where their average price stands at $785.
The
reasons for Brazil leading the chart are taxation and import fees.
First, there is this transaction tax called ICMS, which every importer
needs to pay, after which comes a 9% social security tax, followed by
industrial production taxes. Of course, import duties are imposed as
well. And after all that trouble comes the problem with shipping these
Apple products to the major cities, which takes at least a few hours by
truck.
Yet there is hope that one day Brazilians will not have to pay an arm and a leg for an iPhone or an iPad. Reportedly, Foxconn is about to build as much as 5 factories in Brazil,
which among other electronics, will assemble Apple products as well.
The Brazilian government is eager to finalize the deal as each of the
new factories will employ about 1,000 workers. Chances are that not
having to import Apple products from abroad will bring their retail
price down.
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